Best for: Small businesses and entrepreneurs looking to create an online store quickly and manage their e-commerce seamlessly. Ecwid by Lightspeed is an eCommerce platform that enables businesses to create online stores and manage inventory, sales, and marketing. Its USP is its integration capabilities with various websites and platforms, offering a simple setup for sellers. Ideal for small businesses and entrepreneurs, Ecwid helps scale operations. Whether you're selling on a website, social media, or marketplaces, Ecwid helps grow your online business.