Best for independent artists, makers, and small businesses selling online. USP: Big Cartel is an eCommerce platform designed for creators and small business owners. It offers easy-to-use tools for building customizable online stores with no technical expertise required. Users can set up an online shop, manage inventory, and track orders effortlessly. Big Cartel’s simple pricing and low transaction fees make it an ideal choice for independent sellers looking to sell their products without complex setups or high costs.