Best for social media managers and businesses looking for Instagram analytics and management. USP: Iconosquare is a social media analytics and management tool that specializes in Instagram and Facebook. It provides in-depth insights into user engagement, follower growth, and content performance. With scheduling, monitoring, and reporting tools, Iconosquare helps businesses optimize their social media strategy. Ideal for brands focused on Instagram, it offers detailed analytics, enabling users to track trends, measure ROI, and refine their social media content.