Best for small to mid-sized businesses needing a simple, visual CRM. USP: Pipedrive is a user-friendly CRM tool designed to help sales teams manage leads, track sales activities, and improve conversions. It uses a visual pipeline to track prospects and sales stages, making it ideal for small to mid-sized businesses looking for an intuitive, easy-to-use CRM. Pipedrive offers sales automation, reporting, and customization options to streamline workflows. Its ability to integrate with various tools and platforms makes it a flexible solution for sales teams aiming to close deals faster.