Best for marketers and e-commerce businesses looking to increase conversions. USP: Proof is a conversion optimization tool that leverages social proof to increase sales and engagement on your website. It displays real-time activity such as recent purchases, signups, or actions taken by visitors, which builds trust and encourages others to take similar actions. Ideal for marketers and e-commerce businesses, Proof helps convert visitors into customers by showcasing genuine user actions and boosting credibility.